This infographic from Growista illustrates some tricks and tactics to create more compelling and shareable infographics.
Archives for May 2018
There are few things more frustrating for cord-cutters than getting home from a long day’s work and queuing up their favorite show online as they kick back on the couch, only to realize they can’t watch in peace and harmony because the video won’t load correctly.
A number of publishers first focused on automating the writing process, with bots creating stories based on structured data such as box scores and financial reports.
Fewer major publishers of premium digital content now believe display advertising on its own can cover the cost of producing quality content, let alone bring a profit.
A 2016 study by Forbes Insights and SAS found that 90% of executives worldwide who use data analytics noticed it improved their ability to deliver a superior customer experience. And According to a January 2018 survey of US senior decision-makers conducted by Verndale, big data/analytics was listed as the most important emerging technology for enhancing customer experience, cited by 63% of respondents.
Artificial intelligence (AI) may be catching on with marketers, but their adoption of AI chatbots has been slow going. Just 7% of marketers said they currently use AI-powered chatbots.
This infographic from Salesforce illustrates six steps to take when creating and deploying marketing personas.
This infographic from MicroCreatives illustrates seven tips for creating outstanding videos for your organization’s marketing efforts and how to get a lot of engagement out of them.
The use of artificial intelligence (AI) to drive campaigns and experiences is one of the most exciting prospects for digital marketers and e-commerce professionals in the coming years, more so than virtual or augmented reality and the internet of things (IoT).
Optimizing the customer experience continues to be the most exciting opportunity for digital marketers and e-commerce professionals around the world. Company respondents are the most excited by the prospects of customer experience optimization, as they have been for some time now.