Among the media categories for which eMarketer gauges time spent, there aren’t any anticipated to see double-digit increases or decreases next year. (Mobile video comes closest, with an 8.7% rise expected.) Overall, time spent with digital media is expected to grow a modest 3.5%.
Though excitement about tablets has died down, they account for more than one-third of adults’ smartphone-plus-tablet nonvoice time.
For 2017, eMarketer pegs average daily nonvoice time at 2 hours, 3 minutes for smartphones and at 1 hour, 12 minutes for tablets. Read the rest at eMarketer.