Archive for April 2017
Dormant Email Subscribers By Industry [CHART]
The majority of email subscribers tend to be inactive.
Read MoreData-Driven Personalization [CHART]
Marketers are in the process of implementing personalization strategies at their organizations.
Read MoreMillennials' Interest In Branded Chatbots [CHART]
Almost 3 in 5 Millennials have used a chatbot at some point, and that the majority of those who haven’t are at least interested in giving them a go.
Read MoreUse Of Artificial Intelligence For Retail Marketing [CHART]
About two-thirds of retail marketers are using AI for marketing purposes. This chart shows how.
Read MoreOnline Reviews & Ratings [INFOGRAPHIC]
This infographic from Websitebuilder.org illustrates the facts and importance of online consumer reviews and ratings to a wide variety of businesses.
Read MoreTop Digital Experience Goals For 2017 [CHART]
Marketers are looking for their digital experiences in the coming year to be more comprehensive and connected and for them to tie the entire journey across both physical and digital engagements.
Read MoreTop Product Launch Communications Channels [CHART]
Senior marketers in the US, UK and Australia prioritize social media more than any other communications channels for product launches.
Read MoreTop Sources Of New Customers For Local Businesses [CHART]
Referrals (66%) and company websites (47%) continue to be the best sources of new customers for local advertisers, much as they were back in 2011.
Read MoreMost Influential Consumer Trends For The Next 10 Years [CHART]
The emergence and use of mobile devices is the consumer trend that North American marketers believe will have the greatest impact on their industries in the next 10 years.
Read MoreDesign's Effect On Marketing [CHART]
Roughly 7 in 10 adults in the US would choose a product or service over its competition due to good design, and design’s influence doesn’t stop at customer acquisition.
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