Snapchat users are more engaged with Snapchat Stories than Instagram users are with recently-launched Instagram Stories, and US adults who have used either would rather use Snapchat stories.
Archives for January 2017
The percentage of American adults who read books has remained relatively unchanged in the past few years.
Major ISPs such as Comcast, AT&T and Verizon have recently made (or are planning to make) large investments in content companies.
The majority of countries worldwide have low expectations of Donald Trump’s impending stint in the White House.
This infographic from LinkedIn illustrates the social media platform’s advertising options.
Teens aren’t the only ones turning to YouTube to consume video content, young adults ages 18 to 20 are as well.
Compared to a year earlier, mobile’s role was more prominent across several metrics.
The National Cyber Security Alliance and Microsoft polled 804 US teen internet users ages 13 to 17 about their digital activities.
This year, US adults will spend 1 hour and 54 minutes a day using apps on their smartphones, 7 minutes more than last year.
Many publishers believe they must create native content to better encourage engagement and distribution on these platforms.