The sharing economy appears to have significant traction among US internet users. According to one source, this year a majority of internet users have at least given it a try. Younger people are significantly more likely to see the benefits.
According to Vision Critical research from this year, 51% of US internet users have participated in the sharing economy, using technology to connect with peers to transact for goods and services. That was up 12 percentage points over the sharing economy’s reach in 2014.
Usage was up in several sharing-economy categories, the survey found. This year, 44% of internet users in North America had used the sharing economy to buy preowned goods, up from 34% in 2014. Seventeen percent had found space to stay via the sharing economy, up from 7%. Crowdfunding participating had more than doubled, from 6% to 14%, and use of the sharing economy for transportation had grown from 4% to 10% of the internet audience. Read the rest at eMarketer.