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Home » July 2015 » Articles for July 2, 2015

Archives for July 2, 2015

Social TV Engagement Rates By Show Type, May 2015 [CHART]

Some 16% of TV viewers on average share content about the shows they’re watching online, with these viewers driving an impressive 11% of all online sharing.

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July 2, 2015 By David Erickson
Filed Under: Consumer Behavior, Content Marketing, Mobile Behavior, Mobile Marketing, Online Behavior, Social Media Marketing, Social Sharing, Social TV, Video Marketing Tagged With: Broadcast Television, Cable Television, Chart, Comedy, Crime Shows, Entertainment Marketing, Music Marketing, Reality TV, Science Fiction, Statistics, Streaming Video, Television, Television Drama, Television Marketing

Average Email Read Rates By Subject Line Length, May 2015 [CHART]

Email read rates: Consumers receiving a reported average of 416 commercial emails per month (and that was 2 years ago)…

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July 2, 2015 By David Erickson
Filed Under: Analytics, Consumer Behavior, Email Marketing Tagged With: Chart, Email Read Rates, Statistics

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