![Consumer Attitudes Toward Environmental Responsibility, April 2015 [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2015/06/GfK-Consumer-Attitudes-Environmental-Responsibility-Apr2015-150x150.png)
Two-thirds of US consumers (aged 15 and older) agree that brands must be environmentally responsible.
Archives for June 23, 2015
Most Effective & Difficult Landing Page Optimization Tactics, April 2015 [CHART]
![Most Effective & Difficult Landing Page Optimization Tactics, April 2015 [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2015/06/Ascend2-Most-Effective-Difficult-LPO-Methods-Apr2015-150x150.png)
it comes to landing page optimization, A/B testing is considered the most effective method and one of the easiest to execute.