Archive for February 27, 2015
Most Effective vs Most Difficult Email List Growth Tactics, January 2015 [TABLE]
43% of marketers said prompting website visitors to opt in to company emails was effective, and just 16% said this was the most difficult.
Read MoreTop Obstacles To Email List Growth, January 2015 [CHART]
Fully 67% of marketers said email list growth was very important to the overall success of their marketing program.
Read MoreMarketing Budget Changes, 2012-2015 [CHART]
American CMOs are more optimistic about the economy than they have been in years, and with that optimism comes renewed enthusiasm for marketing budgets.
Read MoreB2B Buyers’ Top Frustrations With Vendors, February 2015 [CHART]
Business buyers report receiving an average of 64 approaches from salespeople every week.
Read More