43% of marketers said prompting website visitors to opt in to company emails was effective, and just 16% said this was the most difficult.
Archives for February 27, 2015
Fully 67% of marketers said email list growth was very important to the overall success of their marketing program.
American CMOs are more optimistic about the economy than they have been in years, and with that optimism comes renewed enthusiasm for marketing budgets.
Business buyers report receiving an average of 64 approaches from salespeople every week.