believe that their content marketing efforts are either somewhat (80%) or very (18%) effective.
Archives for February 17, 2015
Baby Boomers on the whole report spending more than they were a year ago.
Almost 6 in 10 online shoppers surveyed by PwC agree that they’re happy to receive offers or coupons via their mobile phone.
Consumers saved $3.6 billion from redeeming CPG coupons last year, up 2.9% from $3.5 billion the year before.