US female homeowners in the under-35 age group consistently overindexed for usage and interest in smart-home technology features when compared with all women surveyed.
Archives for February 5, 2015
In a January 2015 report, IHS forecast that smart-home device shipments worldwide would rise 660% between 2013 and 2018, from 25 million to 190 million.
38% of small-business owners said marketing, advertising & PR are top areas where they would have spent more money when starting their business.
Three-quarters of small and medium-sized businesses (SMBs) in North America said digital marketing was effective for attracting customers.
Among the 67.7% of US smartphone owners who didn’t own a wearable, smart wristbands such as Fitbit and Jawbone were of the most interest, cited by 39.4%.