![Content Marketing On SlideShare [INFOGRAPHIC]](http://trends.e-strategyblog.com/wp-content/uploads/2015/01/Sliideshare-infographic-the-quiet-giant-of-social-media-networks-150x150.jpg)
This infographic from Column Five looks at SlideShare as a content marketing vehicle.
Archives for January 20, 2015
Mobile Channels LGBT Use To Book Hotels vs Air Travel, November 2014 [TABLE]
![Mobile Channels LGBT Use To Book Hotels vs Air Travel, November 2014 [TABLE]](http://trends.e-strategyblog.com/wp-content/uploads/2015/01/183842-150x150.gif)
Across generations, about 40% of LGBT mobile users reserved hotels through their devices, and more than one-quarter booked flights.
LGBTs’ Travel-Related Mobile Activities By Generation, November 2014 [TABLE]
![LGBTs’ Travel-Related Mobile Activities By Generation, November 2014 [TABLE]](http://trends.e-strategyblog.com/wp-content/uploads/2015/01/183841-150x150.gif)
Looking at directions and finding restaurant information were the most popular travel-related mobile activities conducted by US LGBT mobile device users.
Top Channel Candidates For Personalization, September 2014 [CHART]
![Top Channel Candidates For Personalization, September 2014 [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2015/01/183815-150x150.gif)
just 5% of US companies believed they had made advanced progress in executing an omnichannel strategy, compared with 37% who said they were lagging.
Top Channels That Benefit From Personalization, September 2014 [CHART]
![Top Channels That Benefit From Personalization, September 2014 [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2015/01/183816-150x150.gif)
95% client-side marketers worldwide who had implemented personalization via offline channels had seen an uplift in conversion rates.
Prevalence Of Telemedicine, October 2014 [CHART]
![Prevalence Of Telemedicine, October 2014 [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2015/01/182199-150x150.gif)
46% of more than 400 hospitals and medical practices said they used at least one type of telemedicine, most often videoconferencing.