Archive for December 25, 2014
US Smartphone Penetration Growth, 2012-2014 [CHART]
72% of mobile subscribers aged 13 and older owned a smartphone during the 3-month average period ending in September.
Read MoreEmail Marketing vs Social Media Marketing [INFOGRAPHIC]
This infographic illustrates the effectiveness of social media marketing versus email marketing.
Read MoreTop Trending Searches At Google For 2014 [TABLE]
The death in August of Robin Williams made the actor the top trending search term of 2014 both in the US and globally.
Read MoreTop Drivers of Online Brand Ad Spending, December 2014 [CHART]
Marketers are shifting their digital campaigns from direct response to brand advertising.
Read MoreHow People Discover Information Online, December 2014 [CHART]
Organic search remains the leading method by which US adults find online information and websites.
Read MoreConsumers' Ratings Of Professional Honesty & Ethics, December 2014 [CHART]
Just 1 in 10 American adults rate the honesty and ethical standards of advertising practitioners as being very high or high.
Read More