Devices Use To Share vs Browse Travel Content, September 2014 [CHART]
Travel research hasn’t tipped toward mobile—though it’s close—but there’s one area where tablets and smartphones win among travel fans: content sharing.
In September 2014 research by ShareThis, 51% of travel content social shares by US internet users took place through a smartphone or tablet. Smartphones were particularly important for sharing, accounting for 41% of the total pie. Meanwhile, PCs accounted for 60% of browsing and researching. Read the rest at eMarketer.