Trends surrounding click rates by hour scheduled are very similar to those surrounding open rates by hour scheduled.
Archives for December 15, 2014
Open rates tended to be highest for emails scheduled in the evening hours, and lowest for those scheduled in the early morning and during traditional work hours.
Half of end user buyers don’t see reimbursement policies as being a significant barrier to their making online purchases themselves.
Women are more likely than men to click on mobile ads, and they also sport higher conversion rates and average purchase values.
About 1 in 10 B2B marketers & salespeople report a complete level of coordination between their demand generation and sales training teams.
PCs accounted for 72.2% of overall clicks for the subset of email addresses examined in the study, despite representing a smaller 64.2% of email addresses.