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US Tablet Users & Penetration, 2013-2018 [CHART]

iPad penetration level won’t rise much in coming years. It will rest under one-quarter of the total population and just over three in 10 internet users through 2018.

Apple does still claim a majority of the country’s tablet users, though its share of the total is falling.

Overall, eMarketer estimates, 147.1 million people in the US will use a tablet of any kind at least monthly this year. Read the rest at eMarketer.