Looking up NFL information via mobile isn’t just popular on game days. In all, the majority (54%) of fans accessed NFL content on their mobile devices. More than nine in 10 (91%) had between one and three football apps, while 8% had four or more. Fully 31% of respondents said they shared NFL information on their mobile devices, and among this group, Facebook was the most common platform, cited by 51%. Texting ranked second at 26%, while third-place email trailed, cited by 11%. Read the rest at eMarketer.
Home » Email Marketing Statistics & Trends [FEED] » Primary Mobile Channels Through Which NFL Fans Share Content, September 2014 [CHART]