Archive for December 2, 2014
How Shopping Apps Can Improve, October 2014 [CHART]
Asked to identify the top-3 of 11 areas of improvement, 44% of mobile device owners (smartphones and tablets) cited unique savings or discounts.
Read MorePrimary Mobile Channels Through Which NFL Fans Share Content, September 2014 [CHART]
54% of fans accessed NFL content on their mobile devices.
Read MoreFootball Fans' Game Day Mobile Frequency, September 2014 [CHART]
71% of US football fans ages 18 to 74 engaged with their mobile devices on game days.
Read MoreUS Tablet Users & Penetration, 2013-2018 [CHART]
147.1 million people in the US will use a tablet of any kind at least monthly this year.
Read MoreUS iPad Users & Penetration, 2013-2018 [TABLE]
Growth in the number of US iPad users was still nearly 30% last year, but this will plummet to 5.7% this year and continue dropping—quickly—through 2018.
Read MoreIncentives Event Organizers Offer vs Consider Effective, October 2014 [TABLE]
Among the 83% of professionals who said they offered incentives, providing exhibitors and sponsors with a list of attendees’ mailing addresses ranked No. 1.
Read More