When it came to website revenues, organic search was the top source across all industries except media and entertainment. There, display, email and referred sources won, grabbing a 45% share, compared with 41% for organic. Again, organic search saw the most success with business services, accounting for 55% of all website revenues in the space. Paid search saw its largest share in the hospitality industry. However, social barely played a role anywhere, responsible for just 1% of site revenues in the hospitality, media and entertainment, and retail industries—and none in the other two. Read the rest at eMarketer.
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