Nike holds on to the top spot this year in Moosylvania’s survey, beating out Apple and Samsung.
Archives for October 21, 2014
A slim majority of marketers and salespeople worldwide say that their lead generation effectiveness is improving, while just 1 in 10 see it worsening.
Youth as a whole are consuming less TV – and they watch a lot less than older Americans.
Brand enthusiasts find product recommendations based on prior purchase history to be both helpful and influential.
Video ad buyers are most likely to be drawing from display budgets to fund spending increases in the next 12 months.
Facebook tops the list of social channels among SMBs, with 55% having a business page, per BIA/Kelsey’s latest report.