College Students’ Daily Use Of Social Networks By Site, July 2014 [CHART]

College Students' Daily Use Of Social Networks By Site, July 2014 [CHART]

Are college students snapping and sharing as they settle back into campus life? The answer is likely yes, based on July 2014 polling by Sumpto, which found that Snapchat was the big social network on campus.

The study found that 70% of US college students ages 18 to 24 who used social networks posted disappearing photos on Snapchat at least once per day. Twitter landed in a distant second, at 46% of respondents, while just 11% posted to Facebook daily. Interestingly, sharing permanent pictures was far less common among college students, with just 10% using photo-sharing network Instagram on a daily basis. Read the rest at eMarketer.