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Email Marketing Metrics By Day Of Week, Q4 2013 [TABLE]

Email Marketing Metrics By Day Of Week, Q4 2013 [TABLE]
Q4 2013 data from Experian Marketing Services suggests that perhaps when faced with fewer emails, consumers may be more likely to engage and shop. The marketing services firm found Saturday had the highest open rates and average order sizes compared with all other days. Sunday had the highest click rate and revenue per email averages, but the lowest order amount. Read the rest at eMarketer.