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Mobile Video App Use By Age Group, July 2014 [CHART]

Mobile Video App Use By Age Group, July 2014 [CHART]

Not surprisingly, late Millennials (18-24) are the most likely to be using a mobile video application at least once a month, with 63% reporting doing so, per TDG’s research. A majority in the 25-34 (56%) and 35-44 (55%) brackets also use mobile video apps monthly, with 49% of adult broadband users overall engaging with them on a monthly basis. The study also finds that online service apps are the most popular, used by 40% of adult broadband users, follows by broadcast network apps (25%), cable network apps (19%) and TV operate apps (16%). Source: The Diffusion Group (TDG)

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