This infographic by Skadeedle highlights the dos and don’ts of email marketing etiquette.
Archives for July 11, 2014
Proving the value of marketing activities with financial outcomes is the most important of 7 strategic priorities ranked by client-side marketers.
Almost 6 in 10 regular viewers of local TV news agree that they rely on local TV news for product and service ideas that are relevant to them in their lives.
Some 92% of the US online population consumes some type of news on a monthly basis.
Only 21% of American adults have a Lot Of Trust in the businesses or companies that they regularly do business with to keep their personal information secure.
Just 2.2 million UK mobile payment users are forecast for 2014, according to Yankee Group—and behind other countries.
14% of US internet users ages 12 and older played fantasy sports, compared with 12% in 2012, totaling nearly 36 million players.
Nearly two-thirds of US content marketers said they used social shares and Likes to determine success, the second most popular metric.
80% of US client-side marketers measured the effectiveness of their social content, with social media metrics such as Likes the most common.