Mobile App Users By Frequency Of Use, March 2013 & March 2014 [TABLE]

Mobile App Users By Frequency Of Use, March 2013 & March 2014 [TABLE]

Flurry research released in April 2014 revealed huge growth in the number of mobile app users worldwide who launched apps more than 60 times daily. Referred to as “mobile addicts,” this group saw its total increase by 123% between March 2013 and March 2014. And the number of “super users”—those who opened apps between 16 and 60 times daily—grew by a still impressive 55%. Meanwhile, total mobile app users worldwide who launched apps less than 16 times daily, called “regular users,” rose by a much smaller 23%. Read the rest at eMarketer.