US Radio Revenues, Q1 2014 [CHART]

US Radio Revenues, Q1 2014 [CHART]

Radio revenues were flat year-over-year in Q1 at about $3.8 billion, the 5th-consecutive quarter of flat performance. Digital and off-air revenues each grew by 16%, offsetting a 2% drop-off in spot revenue and an 8% decline in network revenues. Automotive remained the top revenue category, though it was flat from the year-earlier period. By contrast, communications/cellular advertisers increased their spending by 33% year-over-year to take the second rank in the spot segment, while spending by insurance companies also grew by 33% in conjunction with the March 31 Affordable Care Act (ACA) enrollment deadline. Source: Radio Advertising Bureau (RAB) [PDF]

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