US SBOs considered financial health the top key indicator of business conditions, cited by seven in 10.
Archives for May 14, 2014
US Small Business Owners said getting repeat customers—not their first profitable year or dollar earned—was their most important business milestone.
78% of respondents reported Webrooming, or researching online before heading to a store to make a purchase.
US retail ecommerce will continue its torrid growth in 2014, with sales forecast to rise 15.5% to $304.1 billion.
Traditional channels represent 4 of the top 5 advertising channels by reach among millionaires, with TV topping the list.
B2B marketers around the world are focusing their social media efforts more on generating leads and sales and less so on driving traffic and strengthening thought leadership.
While just 13% of the more than 1 million blog posts analyzed were published on the weekend, those posts received almost one-third of the data set’s total number of social shares.
More than 9 in 10 digital media buyers with budgets larger than $5 million used mobile (93%) and video (93%) last year.
Smart phones were accounting for a growing proportion of digital video viewing among the general UK population—up from 17% in Q3 2012 to 23% in Q3 2013.