Archive for March 12, 2014
Influencers' Expectations Of Brands, January 2014 [CHART]
About three in 10 respondents said they expected brands to provide them with material they could use when producing their own content.
Read MoreMarketers Collaborating With Influencers, January 2014 [CHART]
Marketing professionals worldwide were most likely to collaborate with influencers when launching products or distributing content.
Read MoreImportance Of Integrated Multiscreen Communications, August 2013 [CHART]
Two-thirds of marketers spent up to 25% of their media budget on integrated multiscreen campaigns.
Read MoreBarack Obama Job Approval By Race & Generation [CHART]
The political views of Millennials differ significantly across racial and ethnic lines.
Read MoreMillennials' Approval Of Obama's Job Performance, 2010-2014 [CHART]
50% of younger Millennials (ages 18 to 25) and 47% of older Millennials (26 to 33) approve of the way Obama is handling his job as president.
Read MoreHow Americans Perceive Themselves By Generation [CHART]
Only 49% of Millennials say the phrase A Patriotic Person describes them very well—with 35% saying this is a Perfect description.
Read MoreAmericans' Belief In God By Generation [CHART]
Not only are Millennials less likely than older generations to be affiliated with any religion, they are also less likely to say they believe in God.
Read MoreYouth vs Senior Presidential Voting Patterns, 1972-2012 [CHART]
Millennials continue to view the Democratic Party more favorably than the Republican Party.
Read MoreAmericans' Perceptions Of The Differences Between Political Parties By Generation [CHART]
Not only do half of all Millennials choose not to identify with either political party, just 31% say there is a great deal of difference between the Republican and Democratic parties.
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