Archive for March 10, 2014
Video Viewers By Age, December 2013 [CHART]
The adult (18+) TV audience is more than twice as likely to be aged 55 and older (45% share) than it is to be aged 18-34 (21% share).
Read MoreSuspicious US Web & Mobile Traffic In 2013 [CHART]
A remarkable 61% of US web activity was deemed suspicious during Q4 2013, solidly passing the majority threshold it first attained a quarter earlier.
Read MorePinterest Mobile Referrals, January 2013 – January 2014 [CHART]
Pinterest’s mobile site is referring more traffic to brands, and those visitors are spending more per order.
Read MoreUK Retail & Retail eCommerce Sales, 2012-2017 [TABLE]
Nearly 73% of the UK population ages 14 and older will make a digital purchase this year.
Read MoreSources UK Online Shoppers Used To Research Products, December 2013 [CHART]
Only 10% of respondents consulted social networks when researching potential purchases.
Read MoreInformation Sources US Hispanics Trust For Local Products Or Services, Q3 2013 [CHART]
55.7% of Hispanic internet users considered the information they got from their Facebook friends to be credible.
Read MoreSocial Networks US Hispanics Use For Local Shopping, Q3 2013 [CHART]
While Hispanics used Facebook for local shopping more than any other channel, non-Hispanics used it slightly more.
Read MoreDevices US Hispanics Use For Daily Local Shopping, Q3 2013 [CHART]
Tablets were Hispanics’ preferred device, with 52.5% of respondents reporting they used them daily for local shopping in Q3 2013.
Read MoreThe Collaborative Economy Participants, March 2014 [CHART]
Neo-Sharers are those who have in the past year used at least one of several emergent sharing services, such as Etsy, Arbnb and Kickstarter.
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