Likelihood Passengers Will Buy Airline Services Via Mobile, May 2013 [CHART]

Chart - Likelihood Passengers Will Buy Airline Services Via Mobile

In a 2013 SITA and Air Transport World study, 37% of travelers worldwide said they’d “definitely” use their mobile devices to purchase airline tickets, and 33% would consider doing so. Nearly half of respondents would “definitely” make booking changes via mobile, likely while en route to the airport or queuing at airport counters. Read the rest at eMarketer.