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US Online Ad Spending Share By Industry, 2013 [CHART]

Chart - US Online Ad Spending Share By Industry

US digital ad spending continues to grow at a healthy pace. Between 2012 and 2017, investment in online and mobile paid media will increase from $36.80 billion to $62.83 billion, for a compound annual growth rate of 11.3%, according to a new eMarketer report, “Digital Ad Spending by Industry 2013: Forecasts and Key Trends.” Advertisers across vertical industries are making use of a host of proven digital ad tactics, while at the same time ramping up investment in newer formats such as digital video, real-time and native advertising. Read the rest at eMarketer.