Archive for November 2013
Life Insurance Customers Preference For Physical vs. Digital Channels, 2012 [TABLE]
Offline channels were strongly preferred for activities that helped consumers gain trust in their insurer, such as answering questions, receiving quality advice and providing convenience.
Read MorePreferred Customer Channel For Insurance-Related Activities, 2013 [TABLE]
When it came to using insurance products or researching new ones, the highest number of customers preferred to do so online.
Read MoreChange In Time Spent On Facebook By Age, June 2013 [CHART]
41% of Facebook users ages 16 to 18 spent less time on the site in the previous year, and 35% said they expected to use it less in the upcoming year.
Read MorePreferred Social Networks Among American Teens, Fall 2012-Fall 2013 [TABLE]
For the first time, social network users with an average age of 16.2 years old said that Twitter was the “most important” social network to them.
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