When visual analytics platform Curalate set out to quantify the impact that different image qualities have on Instagram, it discovered that photos with blue as the main color got the most likes. Reds and oranges on the other hand tended to receive 24 percent less likes than blue-tinted shots.
Curalate’s study, which tracked 30 features across more than 8 million photos, found that Instagram followers also appeared to prefer it when a single color’s hue dominance surpasses 40 percent in a shot. Read the rest at TheNextWeb. ALSO READ: The Meaning Of Colors – Color Psychology & Internet Marketing.