Online Channels That Drive The Most CPG Revenues, July 2013 [CHART]

Chart - Online Channels That Drive The Most CPG Revenues

CPG brands are focusing on direct-to-consumer (DTC) channels as they build out more robust digital services. When CGT and Wipro polled CPG executives in North America in July 2013, they found that 39% believed direct-to-consumer channels were driving the most digital revenues for their companies. Read the rest at eMarketer.

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