At first glance it would seem that the battle for social login supremacy is being waged by Facebook and Google alone. But the popularity of various social login services varied depending on what type of site users were visiting. For instance, among visitors to business-to-business sites, LinkedIn was just as likely to be preferred as Google in Q3 2013, although both trailed Facebook. Read the rest at eMarketer.
Home » B2B Marketing Statistics & Trends » Social Logins Preferred For B2B Sites, Q4 2012-Q3 2013 [CHART]