63% of mobile phone owners used their devices to go online as of May this year.
Archives for September 23, 2013
More than 9 in 10 luxury buyers search for information prior to making a purchase.
About one-third of the sampled e-commerce site visits in Q2 came from search, compared to roughly 2.4% from email and just 1.1% from social media.
3 in 4 American adults are aware of at least one wearable computing device.
Menus topped the list as the most common feature available on restaurant apps.
The greatest percentage of social-savvy restaurants used Facebook (94%) this year, followed by Twitter (77%) and Yelp (53%).
Forty-five percent of the survey respondents said it would not be as easy to stay on top of key trends with an in-house agency.
Magazine advertising, social media, online display advertising and search engine marketing were the services most commonly handled by an in-house agency.
58% of US client-side marketers said their company used an in-house agency this year, compared to only 42% who five years earlier said the same.