Share Of Time Spent Online By Device, April 2013 [CHART]

Chart - Share Of Time Spent Online By Device

Soaring  and tablet use has doubled the amount of time Americans spend online in the matter of a few short years, finds a new report from comScore and Jumptap. As a result, as of April of this year, smartphones (39% share) and tablets (12% share) account for approximately half of adults’ time online, a figure which rises to 59% among 18-24-year-olds and 61% among women aged 25-49.

Smart phones alone account for 50% of online time for the two above-mentioned groups. Interestingly, while smartphones only account for a relatively small 25% of online time for Americans aged 50 and older, tablets grab 16% share, the highest among the age groups. Read the rest at MarketingCharts.

Rate this post