Recommendations for products that marketers think the consumer might like came out on top, cited by 48% as the feature they would most like to see in a targeted ad.
Archives for August 9, 2013
35% of US internet users said they would like to receive personalized ads or recommendations online.
As in much of the Middle East, Facebook is the top social network in the United Arab Emirates (UAE).
Facebook is the dominant social network in Germany. Still, internet users in the country turn to Facebook less than any other nation in the EU-5.
Russia is one of the only countries where Facebook doesn’t dominate the social market.
orkut was once the most popular social network in Brazil, but Facebook has since taken the top spot.
Because China’s government blocked Facebook and Twitter, regional social networks have filled the void. Qzone is the most popular social network, but microblogs (known as weibo) have seen the largest growth in recent years.
With almost 1.1 billion users expected by the end of 2013, Facebook has become the top social network in nearly every country in the world except China and Russia.
64% of scanners in Q2 were male, fairly unchanged from 65% in Q1 of this year and 68% in Q1 2012.
Just 1 of the brands tracked has no social media presence.