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Home » June 2013 » Articles for June 20, 2013

Archives for June 20, 2013

LGBT Mobile Shopping Activities, June 2013 [CHART]

Men are more likely than women to engage in a variety of mobile shopping activities, with gay men more likely to: use mobile scanners while shopping (39% vs. 32%).

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June 20, 2013 By David Erickson
Filed Under: Consumer Behavior, Demographics, eCommerce, Mobile Behavior, Mobile Marketing Tagged With: Chart, Gender, LGBT Marketing, mCommerce, Men, Mobile Apps, Online Shopping, QR Codes, Shopping, Statistics, Women

Consumer Preference For Retail Self-Check Out, June 2013 [CHART]

3 in 5 consumers around the world would be interested in shopping at a fully automated “self service” store with vending machines and kiosk stations offering a virtual customer service.

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June 20, 2013 By David Erickson
Filed Under: Consumer Behavior Tagged With: Chart, Customer Experience, Retail Marketing, Statistics

US Outdoor Ad Revenue Growth, Q2 2011 – Q1 2013 [CHART]

Outdoor ad spending was up 4.5% year-over-year in Q1, reaching $1.5 billion.

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June 20, 2013 By David Erickson
Filed Under: Ad Spending, Advertising, Outdoor Advertising Tagged With: Chart, Statistics

US Mobile Display Ad Revenues By Company, 2011-2015 [TABLE]

Facebook is the leading player and will rake in just over one in three mobile display dollars this year, after traffic acquisition costs (TAC).

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June 20, 2013 By David Erickson
Filed Under: Advertising, Audio Advertising, Display Advertising, Internet Advertising, Mobile Advertising, Mobile Marketing, Online Advertising, Radio Advertising, Social Media Advertising Tagged With: Apple, Facebook, Google, Pandora, Statistics, Table, Twitter

US Mobile Search Ad Revenues By Company, 2011-2015 [TABLE]

Google alone took in 82.8% of all mobile search ad revenues last year.

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June 20, 2013 By David Erickson
Filed Under: Advertising, Mobile Advertising, Mobile Marketing, Search Engine Advertising, Search Engine Marketing Tagged With: Google, Statistics, Table

Global Net Online Ad Revenues By Company, 2011-2013 [TABLE]

Both Google and Facebook are increasing revenues at faster rates than the overall digital ad spend market.

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June 20, 2013 By David Erickson
Filed Under: Advertising, Audio Advertising, Internet Advertising, Mobile Advertising, Mobile Marketing, Online Advertising, Radio Advertising, Search Engine Advertising, Search Engine Marketing, Social Media Advertising, Social Media Marketing Tagged With: Amazon, AOL, Facebook, Google, LinkedIn, Microsoft, Pandora, Statistics, Tablet, Twitter, Yahoo

Global Online Ad Revenue Share By Company, 2011-2013 [TABLE]

Google continues to reign as not only the largest beneficiary of digital ad spending in the US, but worldwide as well.

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June 20, 2013 By David Erickson
Filed Under: Advertising, Audio Advertising, Internet Advertising, Mobile Advertising, Mobile Marketing, Online Advertising, Radio Advertising, Search Engine Advertising, Search Engine Marketing, Social Media Advertising, Social Media Marketing Tagged With: Amazon, AOL, Facebook, Google, LinkedIn, Microsoft, Pandora, Statistics, Tablet, Twitter, Yahoo

Global Mobile Ad Revenue Share By Company, 2011-2013 [TABLE]

Twitter is also expected to see its worldwide mobile ad spending share increase this year to about 2% of the total, eMarketer estimates.

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June 20, 2013 By David Erickson
Filed Under: Advertising, Mobile Advertising, Mobile Marketing, Social Media Advertising Tagged With: Ad Revenue, Facebook, Google, Pandora, Statistics, Table, Twitter

Global Mobile Ad Revenues By Company, 2011-2013 [TABLE]

eMarketer estimates that Google made $4.61 billion in mobile internet ad revenues last year, more than triple its earnings in 2011.

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June 20, 2013 By David Erickson
Filed Under: Advertising, Audio Advertising, Mobile Advertising, Mobile Marketing, Social Media Advertising Tagged With: Facebook, Google, Internet Radio, Music Marketing, Pandora, Revenues, Statistics, Table, Twitter

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