Archive for June 17, 2013
Affluent Shoppers’ Preferred Purchase Channels By Demographic, April 2013 [CHART]
The store still won out as the most common place to make a purchase among affluent consumers, cited by 78% of respondents.
Read MoremCommerce Activities Of Affluent Americans By Device, April 2013 [TABLE]
Among US internet users ages 21 and older earning more than $150,000, more than eight in 10 owned a smart phone, while 56% reported owning a tablet.
Read MoreWhere Americans Watch TV By Device, January 2013 [TABLE]
While smart mobile device users can now watch TV from anywhere, they still favor sitting at home to watch their shows.
Read MoreTime Americans Spend Watching Mobile TV By Device, January 2013 [CHART]
Only 2% of total TV viewership by American broadband subscribers who watched at least five hours of TV per week occurred on a tablet or smart phone.
Read MoreUS Traditional Media Revenue Outlook, 2013-2017 [CHART]
PwC has issued its annual “Entertainment & Media Outlook” report, which contains projections for online and offline media markets through 2017.
Read MoreMothers’ Mobile Use By Weekday, June 2013 [CHART]
Almost 40% of mothers’ weekly time spent with their mobiles is on Saturday (18.5%) and Sunday (19.3%).
Read MoreB2B Procurers’ Online Shopping By Age, June 2013 [CHART]
Millennial B2B buyers are far more likely than their older counterparts to make online purchases.
Read MoreEmail Volume Variance By Industry, Q1 2013 [CHART]
Email volume increased by 11.6% year-over-year in Q1, following a 5.4% year-over-year increase in Q4.
Read MoreSubscription On-Demand Video Market Share, Q1 2012 vs Q1 2013 [CHART]
Netflix accounts for almost one-third of North American peak downstream internet traffic.
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