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Home » June 2013 » Articles for June 11, 2013

Archives for June 11, 2013

Six Types Of Online Shoppers, June 2013 [TABLE]

Compete and GroupM have released a new report that analyzes more than 168,000 purchases of consumer electronics in which the consumer used digital media somewhere along their purchase path.

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June 11, 2013 By David Erickson
Filed Under: Consumer Behavior, eCommerce, Mobile Behavior, Mobile Marketing, Online Behavior, Search Engine Marketing, Social Media Marketing Tagged With: Consumer Electronics Marketing, eShopping, eTailing, mCommerce, Online Shopping, Retail Marketing, Shopping, Statistics, Table

Customer Satisfaction With Online Interactions By Industry Segment, June 2013 [CHART]

E-commerce sites exceeded the threshold of excellence in customer satisfaction last year, according to the American Customer Satisfaction Index.

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June 11, 2013 By David Erickson
Filed Under: Consumer Behavior, eCommerce, Online Behavior, Web Development Tagged With: Airline Marketing, Apparel Marketing, Automotive Marketing, Bank Marketing, Chart, Consumer Electronics Marketing, Customer Experience, Customer Satisfaction, eBanking, eTailing, Financial Services Marketing, Government Marketing, Health Care Marketing, Hospitality Marketing, Hotel Marketing, Insurance Marketing, Media Marketing, Real Estate Marketing, Retail Marketing, Statistics, Telecommunications Marketing, Travel Marketing

Top Reasons CEOs Don’t Go Social, June 2013 [CHART]

Senior executives with “unsocial” CEOs were asked the reasons why their CEO does not participate in social media, with almost one-third responding that it’s too risky.

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June 11, 2013 By David Erickson
Filed Under: Consumer Behavior, Online Behavior, Social Media Marketing Tagged With: CEOs, Chart, Regulated Industries, ROI, Statistics

Multichannel Video Provider Subscription Trends, June 2013 [TABLE]

The top multi-channel video providers, who represent about 94% of the market, posted their first overall subscriber loss over a four-quarter period (between Q2 2012 and Q1 2013).

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June 11, 2013 By David Erickson
Filed Under: Consumer Behavior, Video Marketing Tagged With: Cable Television, Satellite Television, Statistics, Table, Telephone Television, Television

Net US Search Ad Revenue Growth By Major Ad Networks, 2011-2015 [TABLE]

Until last year Microsoft enjoyed the fastest growth rate among the six search ad publishers for which eMarketer forecasts revenues.

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June 11, 2013 By David Erickson
Filed Under: Advertising, Search Engine Advertising, Search Engine Marketing Tagged With: Amazon, AOL, Google, IAC, Microsoft, Revenues, Statistics, Table, Yahoo

Net US Search Ad Revenues By Major Ad Networks As % Of Spend, 2011-2015 [TABLE]

eMarketer now estimates that Microsoft will account for 4.6% of total US search ad revenues in 2013.

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June 11, 2013 By David Erickson
Filed Under: Advertising, Search Engine Advertising, Search Engine Marketing Tagged With: Amazon, AOL, Google, IAC, Microsoft, Revenues, Statistics, Table, Yahoo

Net US Search Ad Revenues By Major Ad Networks, 2011-2015 [TABLE]

Google raked in $12.79 billion in net US search ad revenues last year, or 73.8% of the total market.

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June 11, 2013 By David Erickson
Filed Under: Advertising, Search Engine Advertising, Search Engine Marketing Tagged With: Amazon, AOL, Google, IAC, Microsoft, Revenues, Statistics, Table, Yahoo

Amazon’s Net US Ad Revenues, 2011-2015 [CHART]

In 2013, Amazon will net $660 million in US ad revenues, rising to $1.1 billion by 2015.

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June 11, 2013 By David Erickson
Filed Under: Advertising, Internet Advertising, Online Advertising Tagged With: Amazon, Chart, Statistics

Amazon Worldwide Ad Revenue, 2011-2013 [CHART]

Amazon took in nearly $610 million last year worldwide in net ad revenues.

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June 11, 2013 By David Erickson
Filed Under: Advertising, Internet Advertising, Online Advertising Tagged With: Amazon, Chart, Statistics

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