Compete and GroupM have released a new report that analyzes more than 168,000 purchases of consumer electronics in which the consumer used digital media somewhere along their purchase path.
Archives for June 11, 2013
E-commerce sites exceeded the threshold of excellence in customer satisfaction last year, according to the American Customer Satisfaction Index.
Senior executives with “unsocial” CEOs were asked the reasons why their CEO does not participate in social media, with almost one-third responding that it’s too risky.
The top multi-channel video providers, who represent about 94% of the market, posted their first overall subscriber loss over a four-quarter period (between Q2 2012 and Q1 2013).
Until last year Microsoft enjoyed the fastest growth rate among the six search ad publishers for which eMarketer forecasts revenues.
eMarketer now estimates that Microsoft will account for 4.6% of total US search ad revenues in 2013.
Google raked in $12.79 billion in net US search ad revenues last year, or 73.8% of the total market.
In 2013, Amazon will net $660 million in US ad revenues, rising to $1.1 billion by 2015.
Amazon took in nearly $610 million last year worldwide in net ad revenues.