Devices Used By Stage Of Local Business Searches, December 2012 [CHART]

Chart - Devices Used By Stage Of Local Business Searches

Where mobile phones and tablets really showed their specific utility was in the share of local searches that ended on the devices—18% for each, compared with 4% of PC searches.

It’s notable that while tablets are increasingly seen as at-home rather than on-the-go devices, for local business searches, activity was very similar to mobile phones. Read the rest at eMarketer.

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