US Local Online Ad Spending By Media & Format, 2012 [TABLE]

Table - US Local Online Ad Spending By Media & Format

According to the February report, the bulk of local digital ad dollars ($155.6 million) went to display run-of-site banner ads, beating out magazines for banner dollars. Unsurprisingly, radio was among the leaders for streaming audio spending, with $76 million put toward these ads. Read the rest at eMarketer.