This infographic illustrates the potential of loyalty programs coupled with mobile wallets.
Archives for March 20, 2013
This infographic from Staff.com illustrates the financial performance of Apple, Microsoft, Amazon, Google and Facebook.
Traditional television consumption is dropping by a larger amount every quarter, but it’s still not a seismic shift.
59% of consumers surveyed used more than one device to email in the 7 days prior to the survey and 60% used multiple devices to visit websites.
43% of consumers say they read emails most often on a smart phone (36.4%) or tablet (6.9%) as opposed to a desktop or laptop computer.
Fully 31% of respondents reported having stopped turning to a particular news outlet because they felt it was no longer providing them with the news and information they were accustomed to getting.
Growth in local radio digital ad spend is expected to slow slightly, but still remain in the double digits, as total spending on local digital radio reaches $422.6 million.
The pace of increase helped expand digital radio advertising’s share of total local digital ad dollars by one-fifth of a percentage point, to 2% of the total.
US local radio digital ad spending grew 22% to reach $370.7 million in 2012. That is more than three times the pace of local radio digital ad growth in 2011.
Rich media ads purchased by firms in the travel industry were most likely to be viewable, at 10 percentage points above average, while those in the financial vertical were only seen half the time.