Branded Online Video Distribution Tactics, December 2012 [CHART]

by derickson on February 7, 2013

in Advertising,Blog Marketing,Content Marketing,Social Media Marketing,Video Marketing

pinit fg en rect gray 20 Branded Online Video Distribution Tactics, December 2012 [CHART]
lg share en Branded Online Video Distribution Tactics, December 2012 [CHART]

150928 Branded Online Video Distribution Tactics, December 2012 [CHART]

Can brand video content stand alone online? High-level US media agency executives seem to think so, according to a December survey of them by native advertising platform Sharethrough.

While pre-roll or in-stream advertising were the most popular ways to deliver online video to consumers—92.4% of media executives surveyed said they used it—there is clearly appetite for less interruptive online video advertising as well. Nearly three-quarters said they had distributed brand videos through owned media channels such as a brand website or social media account. And just under half had worked with native advertising, in which online brand videos are treated as standalone content in partnership with a publisher site (e.g., a sponsored story on Facebook or a sponsored post on a website). Read the rest at eMarketer.

Other Articles You May Enjoy:

Share and Enjoy

  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]
  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]
  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]
  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]
  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]
  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]
  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]
  • wp socializer sprite mask 16px Branded Online Video Distribution Tactics, December 2012 [CHART]

Like this post? Be the first to Rate It, then Comment Below

1 Star2 Stars3 Stars4 Stars5 Stars
(No Ratings Yet)
Loading ... Loading ...

Leave a Comment

What is 14 + 15 ?
Please leave these two fields as-is:
IMPORTANT! To be able to proceed, you need to solve the following simple math (so we know that you are a human) :-)

Previous post:

Next post: