Archive for February 4, 2013
Top Three Online & Offline Activities In America, January 2013 [CHART]
58% of US respondents read a newspaper, while 57% visited a social networking or blogging site.
Read MoreTop Reasons For eCommerce Abandonment, January 2013 [CHART]
The top reason why online shoppers abandon a purchase is due to encountering unexpected delivery costs, cited by 70% of respondents.
Read MoreSocial Media Advertising Objectives, January 2013 [CHART]
45% of advertisers said their primary purpose was branding-related, compared to just 14% who said their primary goal was direct-response related.
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