This EyeTrackShop heatmap illustrates where people focus their attention on YouTube pages.
Archives for February 1, 2013
The top 5 cities for digital coupon use in 2012 were all located in the South.
Mobile’s share of ad revenues jumped from 14% in Q3 to 23% in Q4, slightly above at least one prior estimate.
The four Super Bowl televised broadcasts—the game itself, the pre-kick show, kick-off show and post-kick show—were the top four single-telecast programs last year.
This EyeTrackShop heatmap illustrates the order in which people focus their attention on Flickr profile pages.
More than three-quarters of consumers viewed the commercials as entertainment, up from 73% last year—however, only 10.5% said they were actually influenced to buy as a result of the spots.
There was a strong divide between respondents ages 18 to 39, 55% of whom thought having data access in a car was important, compared with 29% of those ages 40 to 69.
This EyeTrackShop heatmap illustrates where people focus their attention to Flickr profile pages.
A Q3 2012 study from Forrester found that three-quarters of smartphone internet users went online via their phone while in the car.