This map illustrates where those NFL fans’ team allegiances lie during the playoff season by US county.
Archives for January 31, 2013
More than one in 10 Americans have declared allegiance to one NFL team or another on Facebook. This map via io9 illustrates where they are by US county.
Despite the relatively high demand for a mobile app, only 16% of internet users were aware of their pharmacy offering one.
More than one-third of baby boomers were already managing their prescriptions online.
Advertising revenue—particularly search advertising—remains Google’s bread and butter.
Of all the various types of pages and websites used by travelers, Google Maps is the most heavily trafficked, particularly on mobile.
Top 10 travel websites among US Internet users, ranked by market share of visits.
64% of US digital marketing and media professionals will be increasing their paid social media advertising budgets this year, primarily by modest amounts.
eCommerce spending is rising at a rapid rate, and online retail is projected to significantly outgrow overall retail sales this year. Still, consumers appear to still be more comfortable spending larger amounts in-store than online.
Nearly 1 in 3 marketers plan to decrease their organization’s focus on newspapers this year.