Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]

by derickson on January 24, 2013

in eCommerce,Location-Based Services,Mobile Marketing,Photo Marketing,Social Media Marketing,Video Marketing,Web Development

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150191 Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]

Facebook is presently seen as the key social platform; 95% of luxury marketers said they were actively engaging customers there. Twitter was the next most popular platform, followed by relative newcomer Pinterest.

The power of social is considerable. Facebook, Twitter, Pinterest and YouTube were all more popular places to engage consumers than ecommerce sites, which have a more direct connection to online luxury brands. That being said, more than half of respondents were reaching out through those channels as well. Read the rest at eMarketer.

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  • wp socializer sprite mask 16px Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]
  • wp socializer sprite mask 16px Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]
  • wp socializer sprite mask 16px Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]
  • wp socializer sprite mask 16px Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]
  • wp socializer sprite mask 16px Preferred Online Channels Of Luxury Marketers, October 2012 [CHART]

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