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Luxury Marketing Content & Tactics, October 2012 [CHART]

Chart - Luxury Marketing Content & Tactics

Visual-focused social sites held special appeal to luxury marketers given their preferred content strategies and conversation tactics. The most popular approach among content, conversation and product-promotion tactics: posting product imagery, which 81% were using. A majority also said they were deploying video (75%) and content related to new product launches (60%). Read the rest at eMarketer.