![PinExt Local Digital vs Total Ad Spending, 2012 & 2013 [TABLE]](http://pinterest.com/pin/create/button/?url=http%3A%2F%2Ftrends.e-strategyblog.com%2F2013%2F01%2F24%2Flocal-digital-vs-total-ad-spending%2F7578&media=http%3A%2F%2Ftrends.e-strategyblog.com%2Fwp-content%2Fuploads%2F2013%2F01%2F150261.gif "Pin It")
![lg share en Local Digital vs Total Ad Spending, 2012 & 2013 [TABLE]](http://s7.addthis.com/static/btn/v2/lg-share-en.gif "Local Digital vs Total Ad Spending, 2012 & 2013 [TABLE]"){kind=small}
![150261 Local Digital vs Total Ad Spending, 2012 & 2013 [TABLE]](http://www.emarketer.com/images/chart_gifs/150001-151000/150261.gif "Local Digital vs Total Ad Spending, 2012 & 2013 [TABLE]")
According to a report from Borrell Associates, “2013 Local Advertising Outlook: Get Ready for the Rebound,” US local digital advertising will reach $24.5 billion in 2013, to take a 25% share of total local ad budgets. That’s an increase of 31% over 2012, and nearly four times Borrell Associates’ prediction for overall growth in ad spending. It’s also well above the 17.6% rise expected for national digital advertising. Read the rest at eMarketer.
Other Articles You May Enjoy:
- American Local Radio Digital Ad Spending, 2003-2013 [CHART]
- US Local Digital Ad Spending, 2003-2013 [CHART]
- Local vs. National Canadian Ad Spending By Channel, 2011 & 2016 [CHART]
- US Local vs National Social Media Ad Spending, 2012-2017 [TABLE]
- Expected ROI From National Marketing Campaigns [CHART]
![wp socializer sprite mask 16px Local Digital vs Total Ad Spending, 2012 & 2013 [TABLE]](http://trends.e-strategyblog.com/wp-content/plugins/wp-socializer/public/social-icons/wp-socializer-sprite-mask-16px.gif "Local Digital vs Total Ad Spending, 2012 & 2013 [TABLE]"){kind=icon}
Loading ...
